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Making Video News Releases

Much of the news we see on TV (in some cases, most of it) consists of video news releases sent in by companies or their public relations agencies; this segment suggests how it might be possible to co-opt this corporate practice in order to distribute interesting cultural messages. (Please also visit SuperSphere for online previews of the WTO/GATT videos.)

6 minutes
Stills from Making VNRs
Making VNRs in RealVideo
Last updated:
10 February 2001
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